A new space for Italian creativity and excellence opens inside District 751, the center of reference for design and fashion throughout China. Italian Living Experience is a true factory Made in Italy, invented byFabio Rotella and produced by a pool of Italian companies – Benetti Stone Philosohphy, Centrica, iGuzzini, People&Projects, Consorzio Wylford and Silvia Ranzi Communication –in an area of over 600 m2. The partners of this project are Mario Resca and Gabriele and Guido Gogna. A true didactic lounge where guests can have a 360-degree experience of Italian culture:a fulcrum for the promotion of Italian creativity and excellence, through products, services and cultural events focused on the fields of design, architecture, art, fashion, antiques, food & beverage.