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A series of appointments with the protagonists of international architecture and design at flagship stores of excellence made in Italy in Miami, during Design Miami and the centennial of Miami Beach.

Third international appointment for 2015 of What is Best – Who is Next.

Interni, the magazine of contemporary design and architecture, the spokesman for Italian creativity in the world for over sixty years, presents Interni Art Design Miami: a cycle of encounters from 2 to 5 December 2015 for an open debate on international design and business made in Italy, in collaboration with Salone del Mobile.Milano, the most important international furniture and design fair, and ITA-Italian Trading Agency.

After the series in New York (May 2015) and London (September 2015), Interni becomes the protagonist of a debate that invites some of the most outstanding architects on the international scene to meet with entrepreneurs and talent scouts of made in Italy to discuss the relationship between creativity, architecture and design, industrial and tailor-made design, explaining their design philosophy in relation to the know-how and history of Italian design.

The main theme of the encounters is design, seen as a universal language of contemporary living. Gilda Bojardi, editor-in-chief of Interni, says: “The boundaries between the arts are increasingly open and flexible: and the reciprocity between the creativity of the auteur and industrial production, the stylistic signature of this historical period, generates a theoretical and cultural debate that involves the worlds of art, design and architecture. Making 360-degree design means communicating in all these spheres in a creative way, and Miami, with its cultural activities, its works of architecture and major worksites of large international architecture studios, is the open-air demonstration of this scenario”.

The calendar includes four encounters:

Wednesday 2 December

12pm with Bernardo Fort-Brescia, Arquitectonica, in conversation with Gilda Bojardi, Editor in Chief Interni c/o Scavolini Store Miami 2600 Ponce de Leon Blvd. – Coral Gables – Florida 33134

6pm with Allan Shulman, Shulman + Associates c/o Bisazza 3740 Northeast 2nd Av. – Design District – Miami 33137

Friday 4 December

6pm with Carlo Ratti, Carlo Ratti Associati c/o Anima Domus + Clei 5084 Biscayne Blvd. / Suite 102 – MiMo District – Miami 33137          

Saturday 5 December

6pm with Jacqueline and Carlos Touzet, Touzet Studio c/o Calligaris 3915 Biscayne Boulevard/Suite 103 – Design District – Miami 33137

 

At the end of each session, guests can enjoy an aperitivo featuring typical Italian products.

Thanks to: Aceto Balsamico Due Vittorie, Bauli, Consorzio di Tutela della DOC Prosecco, Nonino Distillatori, Peroni Nastro Azzurro, Alici e Tonno Rizzoli Emanuelli, S.Pellegrino, e I Love Italian Food

Salone

The Salone del Mobile was founded in 1961 to promote Italian exports of furniture and complements. It soon became the international reference point of the furniture sector, where ideas, design, technology, innovation and quality meet in an unparalleled atmosphere of creativity.

The international character of the institution is reflected in Saloni WorldWide Moscow, held in October each year, attracting professionals from Russia and other regions, including the former Soviet republics and the Balkan states. The two events – with a selected number of exhibitors representing Italian excellence – provide a showcase on a worldwide level for Made in Italy, one of the loftiest expressions of Italian culture. High-quality Italian furnishings, over the years, have passed from the status of functional objects to that of true objects of desire, thanks to an industrial and cultural process that combines craftsmanship, innovation, creativity and originality, known all over the world as Made in Italy.

The 54th edition of Salone del Mobile.Milano – in April at Fiera Milano in Rho – confirms that this fair is the one not to be missed on a worldwide level, with a quota of foreign professionals of 69%. At this edition, 310,840 visitors explored 20 pavilions, with over 2000 exhibitors and 700 young talents at the SaloneSatellite.

The main features were the quality of the products on display, but also the excellence of the booths themselves and the variety of the visitors. Architects, designers, buyers, facility managers, distributors and journalists from all over the world come to the Salone, attracted by the chance to get a first-hand look at new products and trends.

Alongside the Salone Internazionale del Mobile and the International Furnishing Accessories Exhibition – which welcomed 1504 exhibitors in a display area of 152,200 square meters – Euroluce, with its 475 exhibitors, presented the best technical lighting proposals. Located in front of Euroluce, on an ideal path connecting the world of lighting design with that of work environments, was the other biennial of odd-numbered years: Workplace3.0, the new SaloneUfficio, offered an original concept to update the success of an initiative that focuses on the workplace, gathering the best in design and technology for the office, thanks
to 127 exhibitors.

An important multimedia event – IN ITALY – also enhanced the range of offerings of the Salone. The leading players here were 64 Italian companies featured in a film, which became an installation and then an interactive App for download at the link http://fipad.lynxitalia.it/InItaly/download.aspx, to promote the Italian lifestyle and to discover the quality of Made in Italy.

Another must was a visit to the SaloneSatellite, which in its 18th edition hosted 700 young designers and rewarded the best creativity under 35 with the SaloneSatellite Awards.

Upcoming appointments:

– from 12 to 17 April 2016 in Milan for the Salone

and the biennial events EuroCucina and the International Bathroom Exhibition

 

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The 54th edition of the Salone del Mobile.Milano welcomed 310,840 visitors and over 2000 exhibitors (photo Alessandro Russotti / courtesy Salone del Mobile.Milano)
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Now at its 18th edition, the SaloneSatellite hosted 700 young designers and rewarded the finest creativity under 35 with the SaloneSatellite Award (photo Andrea Mariano / courtesy Salone del Mobile.Milano)
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An image of EuroCucina 2014, whose next edition will be in April 2016.

ITA