The new brand identity for FuoriSalone 2023
The unprecedented visual identity of Mosca Partners reaches the public through a first social post, in video format, which summarizes the novelties: bright contrasting colors, such as acid green combined with gray, cherry red together with an electric blue, and clean, decisive topographic elements with a strong impact. Objective: to renew oneself while keeping faith with the values of all time.
The latter are the basic elements that animate the whole new role of Mosca Partner, in different dimensions and declinations. The same topographical elements, when combined, form the design of the central pictogram of the whole project: a fly, a key symbol of the innovative nature of the brand.
The brand identity of Mosca Partner will be the protagonist of all integrated communication, including, of course, the various social media channels that a few days ago have launched a new strategy designed to guarantee visibility to all partners and exhibitors of the project before, during and after the event.
