Thursday 2 March 2017 in 100 places around the world, 100 “ambassadors” of Italian culture (designers, entrepreneurs, journalists, critics, communicators, teachers) narrate a project of excellence.
In a round table discussion with personalities from the worlds of education, information and trade, experts will talk about design, habits, processes. The “ambassadors” are requested to return with indications on excellence of the countries they visit (crafts, technological innovations, construction methods, materials, etc.) in order to share them and evaluate possible design contaminations.
The day of Italian design in the world is not just a round table discussion. In all the sites of the conferences there will be a 24-hour marathon for direct or delayed viewing of the other events, recorded using smartphones.
This major event will be reprised on 2 March 2018, expanding the research and the range of production sectors.