Where and how does production take place? Does it happen in the same way for all the proposed pieces? Can you tell us about the origin of the project?
Pasquale Apollonio (founder) replies: "The idea of this start-up was born from the thirty years of experience gained in this sector, which allowed us to get in touch with the relevant Made in Italy producers .
The Vero project takes shape within Level Project, an interior contractor company, of which I am the founder, with a production site located in Galatina, in the heart of Salento.
Our expertise is the contract and we are already partners of major main-players in the naval and civil sector.
The result of the brand launch last April 2022 is the fruit of more than a year's work of the research and development area of Level Project and of the dream team coordinated by Riccardo Crenna and Simona Flacco.
The Vero project implements within the already consolidated structure of Level Project, the concepts of seriality and branding within an artisanal production.
Vero looks to the local as a bridge to reach an international future that allows to export the "simple" made in Italy design, maintaining a conscious production rooted in highly specialized local workshops.
The line-up of products proposed to date presents various types of innovative constructions for our context, designed by international designers and developed by a dedicated department within L.P.
Our cross-pollination between design disciplines, craftsmanship and collaborative practices with technicians and producers create stimuli for high-quality results".