The brand of the greyhound has opened a new boutique on Via dei Condotti. The concept of the store is by the creative director Milan Vukmirovic. The materials used are precious and natural. Cowhide, marble and wood generate a sophisticated, unconventional atmosphere, similar to an exclusive but comfortable private home. The unmistakable heraldic hue of the walls, enhanced by frames that form boiseries, is matched to the ash-treated poplar planks of the floor. The furnishing complements have also been made in poplar and dark brown leather, the signature material of the maison, used here to enrich the environment and to reflect the elegant yet brash style of Trussardi 1911. The metal used for the finishings is natural brass, which together with the brown-effect mirrors lends timeless elegance to the setting. The divans, in velvety shades of green – enlivened by soft, colorful cushions – border a special relaxation zone designed for people in search of a relaxing break in the exclusive Roman boutique of Trussardi 1911.