50 Brazilian independent companies and design studios reflect the present time with creations from across the country

LOGGIATO OVEST AND PORTALS OF THE STAIRCASES OF HONOR, UNIVERSITY OF MILAN - Almost 50 companies and independent design studios from all over Brazil present their creations. A manifesto of resilience and originality comparable to the adaptive abilities of the Coccoloba tree.

“Interdisciplinarity is a fundamental principle for scientific and technological progress, for the respect of resources and materials, for living in harmony with the environment in the Anthropocene. All of this is design!” Coccoloba gigantifolia is a small tree in the Amazon rainforest, but it its foliage is impressive, produced by the plant's ability to store energy during the day and photosynthesize it at night.

Bruno Simões sees it as offering a parallel with the contemporary world. A symbol of energy efficiency, the tree gives its title to the exhibition devoted to the products of about 50 Brazilian companies and independent studios, promoted by ApexBrasil - Brazilian Trade and Investment Promotion Agency in partnership with the Brazilian Furniture Manufacturers Association (Abimóvel), via the Brazilian Furniture Project. Because “there is still much to learn from this species and its processes that, like those applied to design, challenge pre-existing conditions to create something original. It’s a specific expression that can solve a problem. Or, at best, raise even more questions.”

Inspired by the bends in the Rio Madeira, the habitat of the coccoloba tree in the northern region of Brazil, the exhibition evokes the importance of water and light in the process of photosynthesis. It develops with a sinuous course echoing the curved lines of Roberto Burle Marx’s projects.

The Brazilian landscape architect has succeeded in mingling botanical investigation, modern rationality and artistic expression, values of the interdisciplinary practice underlying the exhibition promoted by ApexBrasil - Brazilian Trade and Investment Promotion Agency in partnership with Brazilian Furniture Manufacturers Association (Abimóvel), via the Brazilian Furniture Project.