Why did you choose Athens?
Athens is a bridge between east and west, easily accessible from Istanbul, Europe or Cairo. It has a millenary culture and close to Turkey, Lebanon or Cyprus, with which it has shared various moments of its history. The Greeks have just emerged from a major financial and economic crisis, but they are starting up again; while in Beirut, in the boom of the early 2000s, the opposite is happening. It must be said, however, that we do not address only the local market but the global collectors market, which we reach with international fairs and events.
But, just as in Beirut we linked ourselves to designers from the Lebanese area because we were interested in building a link with the host territory, so we want to do in Athens. After the Greek duo Objects of Common Interst, in 2022 we will include one or two Greek designers in the collection, working with local mastrances. We have also already started with a project with a marble producer, which will create a series of iconic pieces of India Mahdavi. She who has always worked with color, will see her objects transformed from the absolute white of the stone, as happened to ancient temples, once colored.