Drawing on international design culture and Italian manufacturing excellence, the brand's collection. Which is now enriched with a new colour palette and new decors

Glocal is that attitude whereby one focuses simultaneously on a global/planetary dimension and a more local one. And Glocal is the name of the Mirage collection of trimmed cement porcelain stoneware that expresses both visions: on a global scale, the history of modern and contemporary architecture (from Le Corbusier's Brutalist current to Tadao Ando's Japanese formwork) has seen cement among the most widely used materials in the international panorama of design culture; to this is added, on a local scale, the excellence of Italian production that has technology and craftsmanship as its two pillars.

Unprecedented and artistic solutions

From this virtuous encounter comes a new series of slabs, industrially produced and enlivened by small colour interventions, which allows for novel and artistic solutions. A collection that bears witness to the post-industrial era in which industry, brought to mass production and on a large scale, becomes flexible and responds to the need for customisation. A new declination of Mirage's Glocal collection now recounts the intelligence and flexibility of Italian manufacturing.

A new colour palette

Essentiality, neutrality and materiality are the interpretative keys of Glocal by Mirage, which expands its colour palette on the wave of a trend favouring bold, neutral colours in soft shades. In this way, greys are softened, becoming less ironic, lighter and warmer. Other shades take up shades of blue, green or terracotta.

Ample freedom for planners and designers

Nothing invasive, but colours with great personality that allow, by mixing the different finishes of Glocal by Mirage, unprecedented compositions that leave planners and designers ample freedom. Modern architecture, particularly Japanese architecture, inspires the unusual decorations on some formats: the slabs are embossed with round and square elements that give a bas-relief effect.

True architectural elements

Tone-on-tone workmanship alternates between smooth and rough surfaces, obtained with modern technologies that recall the skill of the human hand. Simple porcelain stoneware slabs are transformed into true architectural elements that allow the most varied compositions to be obtained.