A 560-square-metre space on 5th Avenue within the Rafael Viñoly-designed NoMad

In New York since 2015 with a showroom on Madison Avenue, Florim has moved to the NoMad district. Today, the new Flagship Store overlooks 5th Avenue in the heart of Manhattan, just a few blocks from the Empire State Building. The windows are located on the first floor of 277 Fifth Avenue, home to the over 200-metre high skyscraper designed by architect Rafael Viñoly, overlooking the Manhattan skyline.

Read also: Florim inaugurates new Flagship Store in Rome

Beauty, creativity, technological innovation

A choice in line with the Florim philosophy that finds in the search for beauty, in instinct and passion for creativity, in the most modern production technology its cornerstones. Products and projects designed to make people feel good in their spaces, with low environmental impact. A long story to tell, looking ahead to a future of design, innovation and sustainability.

A wide range of application solutions

In particular, the spaces have been designed by Florim in line with the other Flagship Stores and are fitted with large ceramic surfaces designed for residential and commercial use, showcasing beauty, functionality and versatility. Floors, wall tiles, bathroom and kitchen countertops, tables, fireplaces, three-dimensional elements, ceiling applications and ventilated façade systems among the solutions on display.

Lots and lots of light

Finally, the showroom is spread over an area of 560 square metres with an imposing and large 520 square metre glass window in continuity on two sides spanning two floors. The glass wall also offers a wide view of the showroom from outside, allowing a glimpse of Florim's slabs from both 5th and 30th Avenue.