Minimalism, geometry and nature are the values through which Martinelli Luce talks about himself and takes inspiration for his lamps. But also technological research and modularity, which are the cornerstones of the company's production, are clearly perceptible in many objects. All elements that are highlighted thanks to the keywords that flow smoothly together with the images, in a continuous dance of see-through with the products.

A video of great impact that, giving multisensory emotions, accompanies the viewer into the Martinelli Luce universe, rich in history and values rooted in the company's DNA, which has always promoted light through innovative products and projects, the result of continuous research towards innovative solutions. avant-garde, functional and with a refined design.