Tectona has renovated its Milan showroom in collaboration with designer Constance Guisset. A backdrop of intense pastel hues is the setting for the presentation of the Chelsea collection now also in black, the new Bamboo collection inspired by Japonisme and art nouveau, and a preview of Camille Blin's Quartier collection. Also new, Pierre Charpin's wooden bench designed for the new locations of Lausanne's contemporary art and photography museums in the Platform 10 district.
A chromatic archipelago
At 47/a Moscova Street, the Milan showroom features a restyling marked by warm colors in intense pastel shades. A choice that the designer explains thus, "From the outside to the inside, color directs the gaze and welcomes the furniture. I wanted to create a chromatic archipelago that was an invitation to summer."
Poetry and imagination
Blanche Aloisi de Crépy, managing director, explains why the company wanted Guisset for the renovation of the Milan showroom: "We chose Constance because she is a designer we particularly appreciate for her poetic and imaginative outlook. She was able to bring within the restyling project of our Milan spaces her sense of colors and volumes while maintaining a pragmatic and functional approach."
Tectona and the arts
In 2022, the tradition linking the French brand with cultural institutions and museums is also renewed. In June, in the new Platform 10 arts district, named after the nearby train station, the new venues of MUDAC (Musée de Design et d'Arts Appliqués Contemporains) and Photo Elysées opened: the benches that will welcome visitors are signed by designer Pierre Charpin, who designed Tectona Paris' Tennis collection.
The benches will later be mass produced for the general public, a tradition unique to the French brand, which previously provided Grand Ecurie seating at the Palace of Versailles and then the Muses at the National Picasso Museum.