For the launch of the new Q4 e-tron, Audi reformulates its presence in Milan by focusing on a paradigm shift in energy for positive environmental impact, calling on Mario Cucinella and his studio MC A – Mario Cucinella Architects, leaders in the field of sustainable design, for the installation United for Progress, a space of interchange and knowledge inside a place that – like Audi – has set out to break the rules: BAM – Biblioteca degli Alberi Milano. The installation has been created as an urban laboratory in which to explore a rediscovered relationship between man and nature, to connect to shared values and projects, and to imagine a sustainable future.
Inside the Porta Nuova district, BAM – Biblioteca degli Alberi Milano is a project by Fondazione Riccardo Catella: a public park created as a contemporary botanical garden, owned by the City of Milan and designed by the Dutch studio Inside|Outside Petra Blaisse.
Official presentation of the Audi installation ‘United for Progress’, design MC A – Mario Cucinella Architects
STREAMING on internimagazine.com
and on InterniMagazine – YouTube
Speakers
Giuseppe Sala – Mayor of Milan
Alida Forte Catella – CEO COIMA Image and Vice Presidente Fondazione Riccardo Catella
Fabrizio Longo – Brand Director Audi Italy
Mario Cucinella – architect MC A – Mario Cucinella Architects
moderator Giangiacomo Schiavi – journalist
17-23/4
Monday-Sunday h. 9.00-21.00
access in keeping with current regulations
Info: bam.milano.it