Vito Nesta - Ph. A. Pedretti
Sun
04
October
Heritage
Edited by
Laura Traldi
TALK
INTERNI DESIGNER’S WEEK TALK – HERITAGE
Today at 5 pm (by invitation, and online from 8 pm), the fifth conference of the Talk cycle organized by INTERNI on the occasion of the INTERNI DESIGNER’S WEEK. We will talk about Heritage
Interview
Heritage: a double-edged word
“It is one thing to find products with a still current design value in your own catalog. Another is to re-propose models of the past in a misleading way, with casual reinterpretations”. Luciano Galimberti, President of ADI, on the meaning of history in design
Stories
How much is the history of a brand worth?
It is difficult to say what the value of a company’s heritage is. Everyone knows, however, that it is a fundamental asset, to tell about oneself but also to sell. But woe to sit on your laurels: because those who do not know how to ferry the past into the present are lost
Design tales
Anniversaries
Milano Design City is a good opportunity to celebrate the anniversaries of historic Made in Italy products and companies
