A new identity
Luca Ritmonio, the company's managing director, explains: 'Diametro35 has been our flagship series for over twenty years. A product, based on the principles of ergonomics and the uniqueness of form and function, that has always remained true to itself, even though since 1999, the year it was launched, it has never stopped evolving in terms of materials and uses: over time we have introduced the Inox version, for example, or the Concrete version with concrete control. We also launched the Kitchen series, based on the same criteria of ergonomics and formal cleanliness that have been the success of this product. The current extension of the range aims to give a new identity to an already well-known series, focusing on customisation, to respond to a need that we felt was growing stronger and stronger in the interior market".