The Mapei Stadium – Città del Tricolore inaugurated the Serie A championship with a new look, designed to be open to the city. And there is also a work of art signed Olimpia Zagnoli

A work of art displayed in a stadium can surprise. But awork of art created specifically and incorporated into a stadiumis marvelous. Because it is the first time it has happened, and also because of the intent with which it was commissioned.

The renewed look of the Mapei Stadium – Città del Tricolore of Reggio Emilia , inaugurated in August 2023, in fact tells of the realization of a broader project, which as a mission aims to bring people ever closer to sport and social life, opening up to the city.

New colours, therefore, a new graphic face and reorganization of the elements aimed at hospitality (from lighting to facades).

The new Mapei Stadium – Città del Tricolore: how it has changed with the renovation

The renovation project, started in 2014 and which saw further interventions during the last summer break of the Serie A Championship last August 2023, has brought improvements and modernisation to the structure, thus positioning it among the facilities with the highest quality standards at an international level, and enhancing a place of intrinsic tradition of the territory.

The objective of the works, from their beginning, was to return an immersive space to the sporting community and beyond, capable of amplifying the already intense emotions associated with a place of entertainment by vocation. A commitment which for Mapei is summarized in planning, accuracy of construction and investment.

The renewed look of the Mapei Stadium – Città del Tricolore welcomes the public with an interesting scenic impact, thanks first and foremost to the colours, chosen for the exterior of the structure.

Specifically, all the facades have been restored and painted. To further enhance the Tricolore, symbol of the city of Reggio Emilia, the main façade of the stadium was also completed with four large banners, two on each side.

The protagonists, naturally, are green, white and red, designed to identify and significantly enhance the risers of the staircases leading to the entrances.

Furthermore, the western entrance is completed by the luminous sign 'Mapei Stadium - Città del Tricolore' and the traditional access tunnel has been restored also thanks to the new flooring chosen for the walkway.

“All together now”: a work by Olimpia Zagnoli for the Mapei Stadium

To enhance the performance of the project, already graphically impactful, is the work of art created for the Mapei Stadium by the internationally renowned illustrator Olimpia Zagnoli.

It is called "All together now", and it is a speaking illustration, which through sinuous lines and interweaving of contrasting colors represents the stadium as a place of sharing, fun and inclusive sociality. The inclusion, which enhances the visual identity of the stadium, contributes to making the structure a place of cultural heritage for the area.

For the creation of the work, Zagnoli was inspired by a black and white video from 1964 in which the fans of the Liverpool team sing in unisonShe loves you by Beatles from the stands of Anfield stadium, England.

The lighting project

For the renovation of the stadium, a new lighting project was also developed, inside and outside the structure which, seen from the outside, appears framed by light points along all the facades, while on the edge of the pitch Spectacular plays of light and colour, capable of enhancing the gaming atmosphere thanks to innovative dedicated entertainment devices and scenographic lighting.

From this season, spectators will be able to witness fully customizable light choreographies thanks to the versatility of the Thorn system, a brand of the Zumtobel group.

150 cherry trees arriving to support the greenery

Not only building renovation, but also landscape renovation: by spring the Mapei Stadium - Città del Tricolore will enjoy a new green (and pink) context. In fact, the arrival of 150 cherry trees is expected for the upcoming winter season, ready to blossom next spring and frame the stadium with a spectacular flowering.

All the works carried out at the Mapei Stadium - Città del Tricolore were carried out by sharing decisions with the relevant authorities - Municipality, Technical Offices, GOS, Prefecture - and with the two football clubs that have existing contracts sub-concession for use of the structure.