Naturally, an educational project for local school children and a public summer program will involve the local population who will dialogue with a selection of works from the CRT collection.
The target? «An approach to art that realizes the idea of art for everyone», replies the president, «I'm tired of this old idea according to which contemporary art is elitist.
This system brings art to people who perhaps stumble upon a work. Then he discovers a world, reads what it is about, listens to the audio that explains and tells it. Maybe people become curious and go to look for information on the author and then also go to visit a contemporary art museum. Here, these outdoor works are a way to bring people into museums, but also to bring art to the people".
What then is a museum, if we try to imagine it as a space en plain air?
«An open museum that dialogues with people and allows everyone to have a cognitive experience with the work», replies Sandretto Re Rebaudengo. Which then specifies the objective of the Fondazione Per l'Arte Contemporanea CRT: to change the way of seeing, but also to internationalize the collection and expand it.
Through education and training, but also the activation of citizenship. Et voilà: the site-specific works enrich the heritage of the Foundation but also that of the territory, other acquisitions are planned and specific nuclei of the collection are ready to travel abroad, while Piedmontese inhabitants and tourists are protagonists of diversified educational projects, from training professional to direct participation during the ideational and creative process of the artists in residence, up to their function of valorising the territory in the tourism sector.
Art is for everyone. And those who don't enter museums will have no escape: the works will go to them!