What are the major themes of innovation in the automotive sector today?
Mobility is undergoing a revolutionary transformation process. From simple manufacturers, brands evolve into mobility providers by investing in the digitization of their cars, in the interaction between vehicles and between them and infrastructures, as well as in the development of sustainable solutions.
It is a revolution that changes the methods of accessing the purchase and the very idea of owning the car, changes the methods of use of the car and their interaction with the external environment. The engine of this revolution is technological innovation, which accelerates its development and the ability to create solutions with real benefits for the community and expresses its maximum potential by contaminating itself, as mentioned above, with other sectors.
All this allows us not only to confirm the motto “at the forefront of technology”, the historic claim of the four rings, but above all to develop ethical technologies, capable of translating safety, efficiency, comfort and time saving into benefits for the benefit of both individual and company.
By 2025, all of our manufacturing facilities will be carbon neutral. The Brussels plant is a pioneer in this regard. The Belgian plant, where the Audi e-tron range is built, is the first site in the world with carbon neutral certification in the premium segment. Gradually, all of our factories will draw exclusively on renewable energy sources.
At the same time, we are committed to a sustainable evolution of the production chain, ranging from the production of raw materials to recycling and the creation of a closed water cycle.