Italian talents at Milan Design Week: they are young, independent and (sometimes) even team up. This is where to find them

There are ten of them, between the ages of thirty and forty, they are pure designers or architects by training, but all equally well-rounded from a design point of view.

Italians, a degree from the Politecnico of Milano or the IUAV in Venice, to name two of the universities of reference. They are citizens of the world with a curriculum perfected in the best European schools: from the Design Academy in Eindhoven to the University of Technology in Delft (NL), from Nottingham Trent University to the Royal College of Art in London.

How young Italian designers work

Someone cultivates a passion (drive) for craftsmanship, has studied cabinet-making, knows the ancient art of carpentry and the history of trees.

Someone instead explores the potential of blown glass which becomes decorative hyperbole, or challenges the rigor of steel to punctuate the space with small loft-sized monuments.

Others reinterpret manual processing techniques to rebuild territories and communities, and still others project today into an elsewhere where digital can easily ferry us. And where you can't survive alone.

And in fact there are those who have gone from words to deeds by furnishing living rooms with perch-seats where even the Cocos and Cornelius, parrot and crow, can find a happy anchorage.

Passwords: materials and traceability

But always and in any case, in the beginning there is the material: natural, regenerated, returned or waste. That of the material is a story within a story whose origin can always be traced and from which, in good design, another story originates.

It's called traceability, and the Formafantasma have taught us to practice it.

There are 100% biodegradable accessories which then return to the earth to fertilize it and wood scraps which are used to grow new domestic architectures.

The new generations take responsibility for the planet

Every single work, whether it's a plate, a bench, a mirror, opens the debate not only on the meaning of the object, its function, hybridization, transversality, but above all on the sense of responsibility towards the Planet: climate crisis and environmental impact are central themes in the development of each of the field trials.

Just as central is the authorial trait of each piece, decidedly well recognizable even if matured in a journey no longer than a decade.

The Italian nouvelle vague thrives on sharing

The Italian nouvelle vague, at Milan Design Week therefore, this year returns a panorama full of uniqueness that feeds on the history of Made in Italy, explores the dimension of participation, to open up to interspecific sharing.

As well described in Italy: A New Collective Landscape, produced by ADI Design Museum, the exhibition is curated by Angela Rui together with Elisabetta Donati of Conti and Matilde Losi, with installation by Parasite 2.0.

See also: Italy: A New Collective Landscape

“Together we try to overcome the nostalgia of Italy: The New Domestic Landscape, the historic exhibition curated by Emilio Ambasz at the MoMA in New York in 1972. And to propose a new geography of design”.

The virtues identified by the curator, of a systemic, relational and regenerative nature, suggest new points of observation and listening to today's objects.

Each selected project tells an identity that often becomes a denunciation and manifesto of the complexity of today's times.

We have tried to map the change by listening to these voices.

Where to find young Italian designers at FuoriSalone 2023

1. Gioacomo Moor for LiveinSlums 'Design for Communities' c/o AssabOne. A project born from the collaboration with an active NGO in Mathare, one of the largest slums in Nairobi. Giacomo worked on the involvement of the local community to activate a process of human regeneration: to provide children and young people with the necessary means for their school and work reintegration. Ph. Omar Sartor
2. Furniture for a Human and a Parrot' by Studio Ossidiana in 'Italy: A New Collective Landscape' c/o ADI Design Museum. Born during the lockdown, the collection of wooden benches and seats is designed on a human scale and paw. A tribute to Coco, Alessandra and Giovanni's parrot, for which they have designed furnishings complete with anchors. Ph. Bob Goedewaagen
3. Toppings by Lucia Massari c/o Nilufar Depot. An extravagant and cheerful collection of lamps inspired by the creamy icing that covers sweets. Crafted from a mix of colored Venetian mirrored glass and decorative glass swirls, the lamps bear an uncanny resemblance to candy wrapper covered in colorful buttercream. Ph. Francesco Allegretto
4. Tuo by Mario Scairato for Lispi, a mirror in tubular iron which, like a graphic sign, describes the profile of the structure. Fundamental in the development of the project, the flat iron 'knot' (shaped by hand) that wraps around the legs and gives stability. Showroom via Atto Vannucci, 13
5. Famiglia by Maximilian Marchesani is a lamp that develops around the twisted branches of the hazelnut tree, a plant that man has taken care of for centuries: methodical pruning allows the tree to produce its typical arboreal 'urchins', much loved by the designer. In Bì-Li.Co, the solo exhibition curated by Studio Vedèt c/o Nilufar Gallery
6. No-Screw-no glue, by Anna Arpa is an interlocking bookcase in solid wood and bleached maple: everything revolves around the joint which, made to measure and in 9 different essences (from waste), allows the construction of the small domestic architecture. In Circular, in The Circular Village c/o Piazza Lombardia and in 'Italy: A New Collective Landscape' c/o ADI Design Museum
7. Pocopiano by Paolo Gentile for Orografie, a ceramic plate from Caltagirone whose shape returns inside a hollow generated by a progressive slope. Solid and liquid: the dualism allows you to store different types of dishes and to create a game of textures. c/o Archiproducts
8. Folklore, artigianato, ambiente: the work of Francesco Pace aka Tellurico will be on display in Fuori Contexto c/o Dopo? , in Take Care! Of your mind, body, and environment, at Stecca3 (Isola District) and in 'Italy: A New Collective Landscape' c/o ADI Design Museum
9. Pittoresco by Caterina Fratino: a set of table accessories made of 'saturated malt', the one discarded by craft breweries. It is a 100% biodegradable material to be reused as a fertilizer. In The Circular Village c/o Piazza Lombardia.
10. Collection of steel furnishings by NM3 for Convey, the project curated and promoted by Simple Flair and Very Simple Kitchen that brings together independent brands that emerge on the contemporary scene through the use of digital tools. c/o BasicVillage