Emerging talents, students but also designers already recognized but still dedicated to bold experimentation: the places to hunt for projects created by fresh minds and hands, often very fresh

Emerge means “to emerge from a liquid”. Which in the case of design is the protective and maternal water of schools, universities, of one's own studies, of the first research and experiments. The strength of young emerging or already widely emerging designers is their pure gaze and electrifying adhesion to the contemporary.

Here is a short list of events not to be missed during the Fuorisalone. Some are by unknown designers, others are by recent actors of the project scenario. For those who love the thrill of the new and the risk of not being faced with a product but with a social gesture, a site-specific intervention or an installation that needs to be studied and understood.

Where to see young designers at the Fuorisalone 2024.

Daytime

Panter&Tourron
Painting studio
address communicated after booking

Gian Maria Sforza has been an eclectic presence in Milanese design for two decades. A voice out of the chorus and a sui generis patron: open, curious, sophisticated. During the Fuorisalone with Diurno he offers hospitality in his beautiful work space, simply called Studio di Pittura, a place that is worth a visit just to see something beautiful.

“And above all to stop, escape from the visual chaos and the product dynamics of the design week to immerse yourself in the personal research of two extraordinary talents”.

This year's guest is the Italian-Swiss studio Panter&Tourron: a certainty if we are talking about young people who have definitively emerged and launched from the very beginning into the empyrean of big brands: Balenciaga, Ikea, Hermès , Caps. A secret speakeasy-style living room where guests can sit in a setup that oscillates between nostalgia and science fiction, and presents a collection of original furniture designed for the occasion by Panter&Tourron with a new video installation by Davide Rapp.

The Panter&Tourron duo explains the Hall collection thus: “Looking at the typical furnishings of meeting places such as entrances, lobbies and living rooms, the pieces of the collection function as elements < strong>reminiscent, questioning the evolution of these places to date and our relationship with shared environments in general".

The exhibition continues in the adjacent Pasticceria Cova, with a special edition of embroidered linen coasters by Gianmatteo Malchiodi and Emanuela > Red. To book the visit: www.studiodipittura.it

Orographies

Design Variations
viale Gorizia 41

The Sicilian brand curated by the ineffable Vincenzo Castellana continues its scouting work with the Emersivi platform. For four years now Orografie has been offering a thematic workshop from which it chooses talents under 35 and their products, in addition to the new designers already widely recognized.

This year it is the turn of Luca Pinotti, Giorgio Pagani, Marta Marino, Omar Hannachi, Giulio Codella and Xu Zheng.

Their projects challenge the status quo and the traditional concept of the furniture product. There is a widespread vocation for intercepting new behaviors, such as the skin routine or the presence, appreciated or not, of the cell phone at the table, among cutlery and plates. Above all, the sure hand of Orografie: sophisticated, intellectual, ironic.

Day Bath

Finemateria + Studiolatte
via Giacosa 20 (Trotter Park)

Finemateria is to be counted among the studies that have now emerged, despite the young age of Stefano Bassan and Gianluca Sigismondi. For the Fuorisalone 2024 they did practically the impossible with Bagno Diurno: making a former public bathroom walled up for forty years accessible with a site-specific project that brings it back to life to a space from the pasttypical of Milanese life. Partner in crime Studiolatte, regenerative urban architecture studio.

“The Municipality of Milan has opened a tender requested by the Urban Economy, Fashion and Design Project, which has made disused spaces available for the Design Week. We staked everything on a beautiful building inside the Trotter Park which has been scandalously walled up for some time. Public baths in Milan were very widespread: small urban spas where you could go to wash yourself or get a massage. Self-care spaces needed when homes didn't all have private bathrooms."

The idea is first of all to return to a now secret and forgotten place, with a project that immerses people in symbolic water to emerge with clear and clean emotions and brains. “A sound that seems to come from the dark parts of space accompanies the entire journey.

The first room features individual mirror stations that reflect different parts of the body. In the second space, an installation that reflects on the distortion of images through water. Between the second and third rooms, a window overlooking the old pumping rooms opens onto one hundred square meters of industrial archeology covered in fabrics. At the end a room completely furnished in glass where you can stop and reflect on what happened.

It is an introspective journey, in which you can immerse yourself accompanied by the omnipresent smell of water and humidity that sacralize the entire space". A live performance by the musician Marta Del Grandi and a talk in the Bagno Diurno programme: info https://www.finemateria.com/bagnodiurno.

We Will Design / The Convivial Laboratory

BASE Milan
via Bergognone 34

A cultural center inhabited by inflatable installations and giant flowers, which hosts campsites on the terrace, crossed by young performers and Italian and international designers on the occasion of the Milan Design Week: BASE Milan is preparing to inaugurate We Will Design, the program that from 2021 brings the best of research into architecture and design experiments from all over the world, and which this year has the theme of The Convivial Laboratory, inviting us to reflect on the most innovative practices of coexistence, cohabitation and sharing.

Don't miss Talamo, the installation by the Lemonot duo: a convivial architecture composed of an immense but light bed, which becomes a stage in dynamic suspension between floor and ceiling.

Temporary Home, within the framework of The Convivial Laboratory programme, will inhabit the rooms of casaBASE, the guesthouse normally dedicated to the hospitality of artists and designers, with 5 projects translating 5 scenarios cutting edge.

Don't miss Found In Translation by Computer Room – collective presented by the British Council and composed of Andu Masebo, < strong>Charlie Humble-Thomas and Jesse Butterfield – starts from personal stories in different languages, from which the designers drew inspiration for as many artifacts that tell the fragile beauty of different cultures. The three young authors are British talents to keep an eye on: they have an interesting little career behind them and are very promising.

Interdependence

Polytechnic University of Milan
Steam Factory, via Giulio Cesare Procaccini, 4

"Today, more than ever, I think it is necessary to move towards a design of kindness. An empathetic approach to design which, recovering the etymology of the word from proiectus, 'throwing forward', aims to consider the everything, to look to the future and collective well-being", explains Fabio Di Liberto, creative director of Interdependence.

The international exhibition at the Politecnico di Milano at the Fabbrica del Vapore (but with events also at the Bovisa Campus, at the Salone Satellite and at Design Variations) mixes and matches the projects of two hundred Design, Architecture and Engineering students, with those of design students from all over the world.

"As a School of Design, we believe in the power of contamination between different disciplines", explains Francesco Zurlo, Dean of the School of Design at the Polytechnic.

"Moreover, as a research institute, we have always worked with other entities and university institutions to connect places, visions and knowledge and expand the boundaries of knowledge. "Interdependence can exist thanks to the exchange with a vast network of International schools that we have built over time."

No Code Exhibition

Istituto Marangoni
Superstudio Più, via Tortona 27

Giulio Cappellini asked the students of the Marangoni Institute to collaborate in the creation of products with a GenZ target. The result is No Code, about ten projects made by young people for their peers. An interesting idea: a shift in design power to reach out to an audience that an expert entrepreneur knows little about. The result is that product design can promote a harmonious coexistence between man and machine, past and future, nature and culture, addressing technology from a humanistic and anthropological point of view, cultivating acceptance and understanding, for a more receptive society to the profound changes introduced by artificial intelligence. We are waiting for the Cappellini spin-off.