A simple but striking structure due to its size and its particular design

The installation acts as a landmark in the monumental context of the Università degli Studi to underline the presence of Audi at the FuoriSalone and to invite people to visit the Audi City Lab, the urban laboratory of creativity, encounters and ideas organized by the automaker based in Ingolstadt from 13 April to 10 May at Via Montenapoleone 27.

Invitation Tower is a simple but striking structure due to its size and its particular design: a square tower with four LCD screens, one for each side.

Four design products will be shown on the screens, as black profiles, while the silhouettes of visitors also appear, simulating a live broadcast of the event itself.