Limitless and Peach Fuzz are the colors of 2024 decreed by two of the most important international brands specialized in the production of paints. Color designer Francesca Valan helps us understand where and how to use them, but above all to choose the colors best suited to our spaces (regardless of trends)

The color of the year 2024 announced byPPG Architectural Coatings Italy is called Limitless and is a pale yellow, with thousand possibilities, the one selected by Pantone, however, is Peach Fuzz, a gentle and enveloping peach pink.

We asked color designer Francesca Valan how much to take these suggestions into account and how they could transform our spaces.

Valan's first consideration is that these two colours, together with the wide range of shades that surround them, have more than one common characteristic: they give light because they contain yellow, they fill the space because they involve different senses and are emotional colours.

“Already in the 1950s, pastel colors had found a leading role in homes, but the symbolic meaning was profoundly different. Then they were the colors of optimism given by the end of the war, today they suggest a dimension of evasion and escape from reality. They are used, however, to create environments capable of stimulating positive emotions."

Read also: Interior design: 10 questions (and 10 answers) for furnishing your home in 2024

Vitaminic and sweet colours, but above all filling colours

We could consider them, due to their calmness, as neutral colours, but Francesca Valan explains that, on the contrary, they are shades that fill the space, they have a presence.

While neutrals work well in environments that are already very full of furniture and objects, these two colors stimulate touch and taste, as well as sight, and involve the emotions.

A home or work area with walls painted in one of the shades proposed by the Limitless and Peach Fuzz folders offers a tender atmosphere and welcoming, more suitable for reflection than action, a cozy refuge that allows you to ward off the most annoying and anxiety-inducing stimuli of reality.

Their most contemporary feature? Sustainability

If at first glance the yellow and pastel pink, suggested as trends for 2024, are striking for their reference to objects and interiors belonging to another era, Francesca Valan points out one of their extremely contemporary characteristics: sustainability.

The plurisensorial nature, i.e. the ability to fill the space with stimuli, makes them unsuitable for environments already full of furnishings.

Using them in a new home or office, therefore, can be the solution to avoid purchasing superfluous accessories and decorations or perhaps deciding to sell or give away those pieces that we just can't see anymore.

“Even the objects to be combined with the Limitless and the Peach Fuzz correspond to a search for sustainability - explains Valan - because the most suitable ones are made of natural materials, such as bambooand raffia.

Today we no longer need to create defined chromatic harmonies, as in the past, we have, in fact, entered an ethical dimension of colour.

This means that we can experiment with combinations of apparently unusual colours, but which correspond to our emotions, and are therefore capable of giving a space contemporary values such as sustainability and inclusiveness."

Recommended environments and combinations

These are social colours, therefore more suitable in environments such as the entrance, the corridor, the study or work area. In living, going back to what has already been stated, you need to pay attention to how full the space is not already.

In the bedroom and in the bathroom they are fine if you want to create a decidedly feminine atmosphere.

To be avoided completely, however in the kitchen. “The kitchen, if it is really used for cooking, must generally be white - says Francesca Valan - just as if it were a laboratory. Colors like these, so capable of transmitting stimuli to taste and smell, contrast sharply with the smells of food."

Furthermore, the presence of yellow in both shades makes them light-bearing colours. And Tiepolo knew this well, as he used them, without shadows, to depict mythological scenes and the heavens of the gods. To obtain the best effect, they should be used in matt or semi-matt finishes which are caressed by the light and soften the shapes. Furthermore, contrasts of clarity and marked chiaroscuro should be avoided, as they would make them dramatic and harsh.

The Rule of Seven (valid for all colors)

To avoid inserting too many visual stimuli into our spaces and, therefore, leaving little space for us, there is the Rule of Seven, which indicates the maximum number of colors and materials to use, but not only that, the number should also include the scents and music present.

Everyone then balances the 'ingredients' according to their own tastes. This number can be increased to 10 if you live alone.

"Starting from this basic consideration - continues Valan - you can choose whether to use a monochromatic scheme, i.e. a single color and many different materials, or a polychrome scheme and, therefore, less alternation of materials.

And taking another step back, towards the origin of the choice of wanting to transform space with colour, it is good to be aware that a change of colour around us, whatever color it is, must be accompanied by a change of style, of life, of thought. The risk, otherwise, is finding ourselves in spaces that don't correspond to us".

Cover photo: Casalgrande Padana R-evolution, terra dove gray peach fuzz