Alysi opens a boutique in Milan at Via Ponte Vetero 6 in Brera, the historic district and increasingly popular area for shopping in Milan
The new Alysi store, with an area of 130 square meters, is inside a building from the 1600s. Studiopepe has inserted the brand’s identity in the interiors, creating a contemporary atmosphere with a palette of half-tones and natural hues that enhance the display of the collection.
The research on forms and materials leads to concrete results in precious custom-made surfaces, like the floor that reinterprets classic Palladiana with large multicolored marble inserts in irregular shapes, and sculptural features in plaster and marble.
Divided into three rooms, the boutique extends through a passage of chromatic impact that leads from the first room to the second, where the protagonist is a special display solution on the wall in copper and gypsum, completing the Alysi look thanks to the line of accessories. The fitting rooms have been organized as a small salon with a soft, intimate atmosphere.