The new Billionaire boutique opened in Milan’s fashion quad is an exclusive, private space with a warm, welcoming atmosphere. The brand’s new retail concept developed by the studio CLS architetti features golden grilles.
The gold beam that runs along the entire perimeter of the store is a reference to the architectural design of the skyscrapers built by the first American billionaires. This is an element of great visual impact, like the bars of the display fixtures, the poured glass shelves, the gold handpainted displays for the accessories.
Black stucco on the walls enhances the sense of materic contrast. The bright red resin flooring offsets the opacity of the Levanto marble and is enhanced by over 200 gold coins with the lion symbol of the brand.
Seating by Nanda Vigo and Claudio Bellini adds a touch of refined elegance.