The company based in Fiorano Modenese, founded in 1961 by Romano Minozzi and now guided by President and Managing Director Graziano Verdihas made innovation and quality its keys to success. The quality of the materials of the Iris Group is known around the world, as demonstrated by over 50 million square meters of materials sold over the last three years in 118 countries and 5 continents. With a range of over 50 collections covering more than 2500 separate items, including winners of international prizes and honors. Always interested in ecosustainability, Iris Ceramica has equipped all its plants with the most advanced and efficient pollution control systems. The company has patented, since the late 1980s, a system of automatic recycling of the water utilized in production processes. Recently Iris has launched Active Clean Air & Antibacterial CeramicTM: the eco-active treatment against pollution and bacteria that has revolutionized the ceramics sector.