Salvatori presents the restyling of its London space, designed by Piero Lissoni

Consolidating its collaboration with Piero Lissoni, Salvatori has renovated its London showroom in a listed building in London ‘s West End at 26 Wigmore Street. The new layout of the flagship store, designed by architect Lissoni, reflects the company's style: that of refined and avant-garde Italian savoir-faire, enhanced by combining technological innovation and high craftsmanship.

New designs

The 200 square metre space, divided on two levels, hosts exclusive settings and coverings, furnishings and complements by Salvatori, with a focus on widely customisable bathroom collections. The store renovation also involved the street level, whose architectural layout was totally redesigned.

Space for designers

The visitor is now welcomed by a wall worked in the Tratti finish in Bianco Carrara, while two new walls and a platform are the setting for an unprecedented synergy: on the one hand, The Small Hours in Verde Antico, the first bathroom collection by Patricia Urquiola presented at the Salone del Mobile 2024 and arrived in London as an international preview, in which each element has been designed to make the bathroom a place of intimate reflection; on the other, Hito in Bianco Carrara by Piero Lissoni, a 2023 collection with essential lines and pure volumes that, like The Small Hours, can be adapted to the most diverse ways of experiencing the home. The third showcase in the Salvatori showroom features the Anima bathtub designed by Yabu Pushelberg and the Patchwork wall covering collection, again designed by Lissoni and capable of interpreting the theme of sustainability through the recovery of production waste.

A floor for consultancy

The basement, on the other hand, is a hybrid environment that combines exhibition space and workspace, developed by Salvatori with the intention of welcoming architects, interior designers and clients and providing them with personalised advice. ‘Salvatori in London is now a classic and is redesigning itself to position and present itself again as a leading brand,’ explains Lissoni. ‘The company redesigns itself while maintaining the kindness and this paradoxically Italian understatement that adapts to the English one, but without losing the power, strength and beauty of the things it does.’