The international growth of Made.com continues in Paris with the opening of the firm’s largest showroom.
With an area of 840 m2, in the 2nd arrondissement, near the Louvre, the space will be entirely devoted to research on design and innovation.
On the two levels, Made applies its creativity to combine analog and digital dimensions.
Clients can discover products directly, testing and touching, while gathering information about objects and furnishings through Cloud Tag technology. They then complete their orders online, directly from the showroom or at home.
For the first time, Made offers customers the possibility of complete immersion in real settings furnished by other clients and photographed at the social network Unboxed.
At the new Paris showroom visitors can use scale models made with special 3D printers to activate a projection of how the desired products have been utilized in other houses. The projections are done inside a tunnel to permit 360° visualization.
Made also continues to select and support innovative start-ups and promising new business ventures. The new space in France launches ongoing collaboration with young artists and designers who have the possibility of showing their creations each month. The use of the showroom space will be shared with brands and companies with a philosophy and spirit similar to Made, to encourage further synergies.
