Tomohiko Sato, Senior Designer of the Hitachi Product Design Department in Tokyo
From a creative point of view, Silent-Iconic was born from the design perspective and aesthetic intuitions of Tomohiko Sato, Senior Designer of the Hitachi Product Design Department of Tokyo.
"Design - he explains - cannot be an end in itself: it must represent a point of departure and improvement of both the aesthetics and the technological characteristics of the product. With Silent-Iconic we had the precise goal to harmonize the architectural environment with a generally neglected element, such as the panel for the 4-way cassette, and to improve its functionality through design.
We therefore focused on the 4 deflectors, which we chose to make in black to reduce the visual impact, and on the design of the louvers, which we made almost invisible to make them an integral part of the ceiling and perfectly functional to generate a comfortable airflow. A millimeter project, the result of numerous simulations and over a year of development, which led to a new design concept that is also attentive to the budget".
Silent-Iconic: small size and control of air flows
Awarded with the Best of the Best of the Red Dot Award, Silent-Iconic has a barely perceptible edge of just 13 mm and space between panel and ceiling, of 3 mm, is minimal.
Thanks to these dimensions, it integrates naturally with the environment, without affecting the aesthetics of the spaces designed by the designer. Its four deflectors have been designed not only to reduce the visual impact but also to ensure precise control of the air flow.
The GentleCool function
In fact, to the refinement of the shapes is added an exclusive Hitachi that has no competition in the sector: the GentleCool function allows the gradual regulation of the temperature, avoiding unpleasant jets of cold air for each single terminal of the system air conditioning, thus allowing a totally customizable air conditioning.
The Advanced Color Controller awarded with the European Product Design Award
The Advanced Color Controller, awarded with the European Product Design Award, is the control panel that allows complete management of the system and all the functions of the terminal.
The airCloud Pro app for remote control
All Hitachi terminals can be managed remotely via smartphones and tablets. airCloud Pro makes it possible, an app that not only allows you to switch on the air conditioning system and adjust its temperature but also to view its consumption, a function that times of high energy costs is extremely useful for minimizing waste and any surprises in end-of-month bills.
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