HOMI, the Lifestyle Fair, at Fieramilano from 24 to 27 January 2020, with a selection of proposals for the home and a revised format

HOMI, the Lifestyle fair, narrates trends and styles of living: an appointment that reinforces its identity as a European platform for design, quality and research, offering a fine selection of excellent quality ranging from decorations for the table, kitchens and textiles, to fragrances, gifts and holiday items.

The wide range of exhibits becomes even more enticing thanks to the new layout of the event, which goes beyond product categories to follow a new display logic, structured around three itineraries to respond to the needs of professionals and consumers.

The first pathway is HOMI Retail Inspiration – for a particular target of specialized shops, organized distributors and e-commerce platforms – presenting a versatile selection divided into two areas, Fragrance Inspiration and Textile Inspiration.

With HOMI Boutique&Design space is set aside for quality manufacturing, aimed at department stores and concept stores, as well as interior designers, architects and other sector professionals in search of original and innovative proposals. Inside this itinerary, the Creazioni Italiane area is entirely devoted to Italian crafts and design, while World Designers brings together offerings of high impact in terms of research, quality and uniqueness, presented by international designers.

The market of multi-product distribution and international import-export is addressed by HOMI International Delivery, with a range of products and price ranges corresponding to the needs of retail channels sensitive to competition in terms of margins and product mixes. Here visitors can see many innovative proposals and ideas in the various subsections, including those on gadgets and stationery.

Finally, HOMI January presents Festivity – with a specific calendar from 22 to 26 January – an area on articles for traditional holidays and important occasions, with a focus on Christmas decorations and the art of the nativity scene. Again in this case, the personalized dates and routes have the aim of boosting synergies in this sector, meeting the needs of exhibitors and buyers.

The fair also includes workshops, talks and encounters, offering visitors an overview of market trends, ideas and suggestions for business growth.