Pixel Fritz (by Svetlana Korshuni, who has imagined the path of bubbles generated by the SodaStream device in pixels), Sodaelic (by Giulia Camata, inspired by 1970s imagery to represent the heritage of Made in Italy and social change) and Jump! The lifeguard isn’t looking (by Fiorenza Sette, where the protagonists dive into a sea where the sparkling effervescence produced by the SodaStream carbonators forms the trail of their acrobatics) are the three limited edition bottles generated by the collaboration of SodaStream with IED (Istituto Europeo di Design) in the context of the project F**K Plastic Bottles… The Soda Challenge.

The bottles by the three young designers were the winners in the contest SodaStream launched to combat the use of disposable plastic bottles with the impact of good design, good cheer, and color.

 

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Jump! The lifeguard isn’t looking by Fiorenza Sette
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Pixel Fritz by Svetlana Korshuni
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Sodaelic by Giulia Camata