The second edition of Premio Giovani Imprese – Believing in the Future, the prize for young businesses invented and organized by Altagamma in the various sectors of culture and creativity covered by the foundation, has been completed with the announcement of the winners for 2016.

The Prize is organized in collaboration with Borsa Italiana, Maserati, SDA Bocconi and the participation of L’Uomo Vogue.


Here are the winners in the 7 categories:


Fashion: Benedetta Bruzziches

Benedetta produces special, precious handbags in the Viterbo region, reviving a legacy of crafts and combining sustainability, research and innovation.


Design: More

Founded by Valentina Moretti, More proposes a new approach to living with a collection of tailor-made houses developed through architectural concepts and built in just 8 weeks.


Jewelry: Delfina Delettrez

A designer and jeweler based in Rome, Delfina conducts research on a wide range of materials, making original use of figurative surrealism and natural imagery.


Food: Frantoio Muraglia

In Apulia, Frantoio Muraglia produces extra-virgin olive oil with a focus on innovation, leading to the invention of original products like Fumo, a naturally smoked oil.


Digital: LoveThEsign

Founded in 2012, this is the first online home boutique. It offers a fine selection of products, novelties and design icons, as an ambassador of Italian style across Europe, with a community of 2 million design lovers.


Motors: Evo Yachts

In 2015 Evo Yachts created the Evo 43’, a revolutionary product that combines design, comfort and form with an innovative system capable of increasing usable space in less than 30 seconds.


Hotellerie: Venissa

A perfect example of a ‘walled vineyard,’ Tenuta Venissa is located on the island of Mazzorbo in Venice. Venissa is a grape (the native Dorona variety of Venice), a restaurant (1* Michelin) and a Wine Resort with 19 rooms.



In line with the mission of Altagamma to increase the competitive advantage of Italian creativity, Premio Giovani Imprese has the goal of contributing to the success of Italian business on the worldwide luxury market.


The 7 winners were chosen by a jury composed of Andrea Illy and the entire board of Fondazione Altagamma, as well as the partners of the project: Franca Sozzani, Raffaele Jerusalmi, Reid Bigland, Giuseppe Soda.