The Milan showroom of Zucchetti.Kos has been totally renovated in a project by the architects Ludovica+Roberto Palomba of the firm Palomba Serafini Associati, also in charge of art direction for the group. At the opening of the new space at Via Tiraboschi 6, the new WaterWords.19 catalogue made its debut: two new achievements for the company based in Gozzano that is celebrating its 90th anniversary in 2019.
The restyling covers an original spatial organization conceived to offer architects and interior designers an area in which to directly experience the collections of Zucchetti.Kos, discovering compositional possibilities and developing custom solutions, depending on design needs. A showroom that becomes a gathering place for interaction between professionals and clients.
The configuration of the spaces has been simplified in a fluid layout for easy rearrangement. The product displays are clear and essential, starting with the five showcases that share the stage in tones of powder pink.
Inside, an environment featuring natural tones creates a path through wellness and harmony, permitting discovery of the innovative Zucchetti.Kos collections – different in terms of type, target and function – to stimulate novel rituals that involve both mind and body.
A more technical area permits analysis of the details and materials, while a wall display provides a sort of gallery overview of Zucchetti faucets.