Point du jour by Tréca

BRAND Treca Paris
Point du jour is the new headboard by Tréca designed by Constance Guisset, for whom “the challenge of this collaboration is to develop a whole experience around the headboard”. Working on form as much as function, the designer delivers “a project that is accessible and easily appropriated”. An opportunity for the brand to demonstrate once again the excellence of its know-how. The Point du Jour headboard, available in 5 shades of yellow, green, beige, grey and black, is part of the designer’s formal vocabulary, expressed in the “search for movement and delicacy”. A stylistic signature of curves and counter-curves that draws an abstract, almost dreamlike landscape.