heritage

Heritage: a double-edged word

“It is one thing to find products with a still current design value in your own catalog. Another is to re-propose models of the past in a misleading way, with casual reinterpretations”. Luciano Galimberti, President of ADI, on the meaning of history in design

INTERNI DESIGNER’S WEEK TALK #5 – HERITAGE

Today at 5 pm (by invitation, and online from 8 pm), the fifth conference of the Talk cycle organized by INTERNI on the occasion of the INTERNI DESIGNER’S WEEK. We will talk about Heritage

INTERNI DESIGNER’S WEEK TALK #5 – HERITAGE

Today at 5 pm (by invitation, and online from 8 pm), the fifth conference of the Talk cycle organized by INTERNI on the occasion of the INTERNI DESIGNER’S WEEK. We will talk about Heritage

Very Wood

Heritage by This Weber for Very Wood

Heritage: a double-edged word

“It is one thing to find products with a still current design value in your own catalog. Another is to re-propose models of the past in a misleading way, with casual reinterpretations”. Luciano Galimberti, President of ADI, on the meaning of history in design

How much is the history of a brand worth?

It is difficult to say what the value of a company’s heritage is. Everyone knows, however, that it is a fundamental asset, to tell about oneself but also to sell. But woe to sit on your laurels: because those who do not know how to ferry the past into the present are lost

How much is the history of a brand worth?

It is difficult to say what the value of a company’s heritage is. Everyone knows, however, that it is a fundamental asset, to tell about oneself but also to sell. But woe to sit on your laurels: because those who do not know how to ferry the past into the present are lost

Very Wood

Heritage by This Weber for Very Wood