Giacomo Giannini

Photographer, video maker, art director of projects and new visual communication contents, professor of Brand Design and Strategy at NABA in Milan, Giacomo Giannini is a character who has always moved with agility and experimentation in the world of design. In his works we always read the ability to interpret reality from another point of view: objects, places, situations. A characteristic that earned him genuine collaborations with important architecture, design and fashion magazines and a long relationship with Alessi: Alessandro Mendini called him a Neo Pop Character. In this conversation he tells us about his vision on photography and design today